Product Marketing Manager (Spain)

Role Overview

As a Product Marketing Manager (Spain) at Group-IB, you will take the lead in developing and executing go-to-market strategies tailored for the Spanish market. Working in a hybrid format in Madrid, you will bridge product, sales, and customer success teams to drive awareness, adoption, and revenue growth for our cutting-edge cybersecurity solutions. Your fluency in English and Spanish will enable you to craft compelling messaging, localize collateral, and support both field events and digital campaigns.

Key Responsibilities

• Develop and manage product positioning, value propositions, and messaging for cybersecurity solutions in Spain.
• Create and localize marketing collateral—presentations, datasheets, case studies, white papers—in English and Spanish.
• Plan and execute demand generation campaigns (email, webinars, events) to generate qualified leads.
• Collaborate with the Sales team to develop enablement materials and conduct training sessions.
• Monitor market trends, competitor activities, and customer feedback to inform product roadmaps and pricing.
• Analyze campaign performance and ROI, providing actionable insights to optimize marketing spend.
• Support field events, conferences, and partner activities by coordinating logistics and promotional efforts.

Requirements

• 3+ years of B2B product marketing experience, ideally in cybersecurity or enterprise software.
• Proven track record of launching products or features in the Spanish market.
• Excellent written and verbal communication skills in English and Spanish.
• Strong analytical skills; comfortable working with metrics (MQLs, SQLs, pipeline contribution).
• Ability to manage multiple projects under tight deadlines and collaborate across time zones.
• Familiarity with marketing automation (HubSpot, Marketo) and CRM platforms (Salesforce).

Offer and Conditions

• Hybrid work model: two days per week in our modern Madrid office, rest remotely.
• Competitive compensation package with annual bonus potential.
• Comprehensive benefits (healthcare, pension contributions, flexible PTO).
• Professional development budget for certifications and conferences.
• Opportunity to work with global teams, gain exposure to cutting-edge cybersecurity research.

About Group-IB

Group-IB is a global leader in advanced threat intelligence and cybersecurity technologies, protecting organizations worldwide from cyberattacks. Founded in 2003, we combine deep research expertise with innovative solutions to secure digital assets across industries. Our mission is to outpace threat actors and empower customers through proactive defense. Join a dynamic, international team of experts and contribute to market-leading products that set industry benchmarks.