Media Buyer (In-App Traffic)

Description of Role

As a Media Buyer (In-App Traffic) at FBS, you will play a central role in driving user acquisition for our mobile applications globally. You will select and manage top DSP platforms such as IronSource, Liftoff, AppLovin, InMobi and Vungle, build strategic partnerships to secure premium in-app ad placements, and optimize campaigns based on KPIs including CPI, LTV, ROAS and retention. You will run structured A/B tests, allocate budgets for maximum ROI, and troubleshoot tracking issues using AppsFlyer, Tableau and other analytics tools. Collaboration with analysts, designers and cross-functional teams is key—your insights will shape creative iterations and influence UA strategy.

Unique Selling Points

• Work with a global fintech leader serving over 27 million clients in 150+ countries, gaining international exposure and best practices in performance marketing.
• Opportunity to manage high-impact campaigns across multiple DSPs, enhancing expertise in programmatic buying and data analysis.
• Be part of a data-driven culture with clear KPIs and the chance to influence budgets and creative direction.
• Professional growth through cross-team collaboration and visibility across marketing, analytics and product teams.

About the Company

FBS is a global online broker and fintech innovator founded in 2009, trusted by retail and institutional clients worldwide. Our mission is to deliver transparent, secure and high-performance trading solutions. We value innovation, responsibility and customer focus. Employees enjoy an open environment where experimentation is encouraged, performance is rewarded, and continuous learning is supported.